Face it; whether you’re a Jew or a Gentile (a non-Jewish person) this time of year is always a mixed bag for inter-religious gatherings. You might love holiday parties and you might love hanging out with your Jewish or non-Jewish friends.  Nothing puts a fly in the eggnog  though like those awkward moments that inevitably pop up.

How is your digital PR investment paying off? No need to guess – Brandware Public Relations’ newest social media intelligence tool delivers all the numbers and insights you need to make the right decisions about your 2012 programs in an easy-to…

Many companies choose to separate their Twitter handles by creating one for promotion (general consumer information) and one for PR (interaction with journalists).  Included in this group are the likes of Dell, MetLife and the New York Yankees. Sinc…

According to the 2011 Edelman Trust Barometer®, consumers this year have continued to shift their attention and trust away from traditional media and toward expert opinions they find online (blogs, news websites, etc.). With Thanksgiving break behind …

This year, instead of waiting till the last-minute, I’ve been keeping my eye out for statistics that can help make my case for an increased role for digital in 2012 planning.  I wanted to share three of the best I’ve found to help if you find yourself in similar situations.

The Edelman Trust Barometer (PDF)

Conducted every

With as many public golf courses as there are in Atlanta you would think that finding a decent driving range in the vicinity of midtown would be easy.  Not so.

For the past few months I’ve tried to find a driving range inside the perimeter that didn’t totally sketch me out.  Keep in mind; I am not

Two weeks ago, Google+ brand pages were finally unveiled.  You’d think that this kind of news would warrant some ongoing business or marketing media coverage as various brands rolled out their pages.   Though we’ve been monitoring the reacti…

From Brandware Drill Bits:

If I am bringing anything back with me from BlogWorld, besides about a dozen new t-shirts, it’s the fact that new media is dead. Then again, so is old media. The only thing that remains is media itself — beautiful, content-rich and unattached to any particular platform. At least that’s the current thought among digital media professionals.

It might sound like idealism, but it turns out there is a lot of value in viewing media this way, particularly if you work in PR or marketing.  With serious bloggers increasing their frequency of blogging 44% in 2011 and the shift in the way we consume content, one of the emerging trends is that bloggers no longer think of themselves as bloggers.  The new term is “digital publishers,” and they have a lot more clout than any of us ever …

If I am bringing anything back with me from BlogWorld, besides about a dozen new t-shirts, it’s the fact that new media is dead. Then again, so is old media. The only thing that remains is media itself – beautiful, content-rich and unattached t…

In the last two weeks I’ve run a half marathon, been to five airports, three cities, five client on-sites, two conferences and a football game. If someone would be so kind, I’d like to get off this ride now.

I’m not recounting my exploits to complain or to engender the “oh my gosh look how