analytics

I think one of the ways I have been able to deliver on value across all of my experiences is the ability to conduct, analyze and draw insights from market research. Combining those skills with a creative edge has been cited frequently as one of the ways my work has had lasting impact on an organization.

Below, you’ll see an example of that analysis, my capstone MBA project looking at the metrics and business impact associated with social media marketing.

REPORT SUMMARY

See how practitioners, creatives and consumers view social media differently and how you can bridge the gap to explain the impact social media can have on marketing, consumer insights, service recovery and more.  Produced by a team of MBAs led by Jared Degnan.

This report was made possible by and produced in conjunction with BoldMouth Inc. who has generously made this report available to the social media community.

Click here to download a copy of this presentation (free registration on marketingdiner.com required).